THE NCT SHOW
Background
Planned and produced The NCT SHOW, a YouTube series designed to highlight the 21-member group’s diverse talents through a mix of variety-style entertainment and artist-focused content. Each episode featured a blend of lighthearted, fun segments and more in-depth storytelling, including solo projects and album releases, giving fans a well-rounded look at both the playful and artistic sides of NCT. The series has generated 3.5M+ views on YouTube.
Watch the full playlist here. 💚
A Cup of Coffee is one of NCT’s most popular content, pairing English-speaking members with non-English speakers for hilarious and endearing interactions that resonate with both Korean and global fans. Following the success of the first two videos, Part 3 was developed as a segment on The NCT SHOW, this time with an American sitcom theme, blending classic sitcom elements with NCT’s signature humor and charm. I researched how to seamlessly incorporate sitcom-style storytelling into the K-pop format and played a key role in art direction, ensuring every detail—from visuals and the set to comedic timing—aligned with the genre’s aesthetic.
MUSIC SPACE is a segment on THE NCT SHOW where members discuss their musical journeys and the creative process behind their latest solo releases.
Role: Video Editing, Planning
Shorts
Additionally, I planned, shot, and edited short-form content that accompanied the larger segments, expanding the show’s reach across digital platforms.